Frontline Media

Am a specialist in journalism, mass communication, and social media marketing/management, and Inbound Marketing.
EDUCATION:
HubSpot Academy (2016)
Certificate in Inbound Marketing
* Essentials of an Effective Inbound Strategy
*Optimizing Your Website for Search Engines
*Creating Content with a Purpose
*The Fundamentals of Blogging
*Amplifying Your Content with Social Media
*Enticing Clicks with Calls-to-Action
*The Anatomy of a Landing Page
*Guiding the Next Step with Thank You Pages
*Sending the Right Email to the Right Person
*The Power of Smarketing
*Taking Your Sales Process Inbound
*The Pillars of Delight

eMARKETING INSTITUTE (2016)
Certificate in Social Media Marketing
*Social Media Marketing
*The Most Important Social Media Websites
*Blogging
*Social Media Engagement
*Social Media and Target Audience
*Sharing Content on Social Media
*Social Bookmarking Websites
*Approaches to Social Media
*Dos and Don'ts of Social Media
*Social Media Strategy
*Tips on Using Social Media in Marketing
*Using Social media for Promotion
*How to Promote Using Social Media
*Social Media ROI
*Using Social Media for Branding
*Using Social Media for Establishing Relationship
*Social Media and SEO
*Tools for Managing Social Media
*Social Analytics
*Automation and Social Media
*Social Media and Other Types of Marketing

eMARKETING INSTITUTE (2016)
Certificate in Internet Marketing
*The Basics of Internet Marketing
*Web Analytics
*The Basics of Conversion Optimization
*The Basics of Search Engine Marketing
*The Basics of Social Media Marketing
*The Basics of Search Engine Optimization
*Email Marketing
*Affiliate Marketing
*Steps to Develop Internet Marketing Strategy
*Lead Generation
*Internet Marketing for Mobile Devices

LONDON SCHOOL OF JOURNALISM-UK (2012)
Diploma in Journalism and News-writing
* Starting Out In Journalism
* What is News?
* The Junior Reporter
* The Senior Reporter
* Filing Copy
* The Evening Papers
* The Nationals
*Journalists and the law
*Writing Features
*More About Features
*Specialist Writing-parts 1 & 2
*The Qualified Journalist
*Sub-editing and Design
*Television and Radio
*The Editor’s Chair

UNIVERSITY OF MALAWI, CHANCELLOR COLLEGE (2008)
Certificate in Television Production
*Research Techniques of the media industry
*Pre-Production Techniques of the media industry
*Production management project
*Working to a brief in the media industry
*Critical Approaches to media products
*Understanding the media industry
*Script-Writing, Shooting and Videos

PEN-POINT SCHOOL OF JOURNALISM, MALAWI (1998-1999)
Certificate in Journalism
*Introduction to Journalism
*The Journalist and the Law
*Journalistic Ethics
*English for the Journalist
*The nature of News
*Techniques of News Gathering
*The Structure of a News Story
*News Writing Style
*Reporting from the Courts
*Sports Reporting
*The Nature of a Feature Article
*Handling various Types of Features
*The Feature Writers Method
*Helpful Hints for the Freelance Journalist

WORK EXPERIENCE:
*CHIEF SUB EDITOR for Zodiak Broadcasting Station-ZBS
www.zodiakmalawi.com

*CORRESPONDENT FOR INTERNATIONAL HIV/AIDS ALLIANCE (ON-GOING)
http://www.keycorrespondents.org/author/winston-mwale

*REPORTER FOR GLOBAL SOUTH DEVELOPMENT MAGAZINE (ON-GOING)
http://www.gsdmagazine.org/26-new-development-reporters-announced/

*TEACHER AT ST FRANCIS CATHOLIC SCHOOL (2000-2009)

MEDIA AWARDS
1. 2015 SADC Radio Journalist of the Year
2. Media Institute of Southern Africa Human Rights Journalist of the Year-electronic (2012/13)
3. Media Institute of Southern Africa of the Year-electronic best in HIV, Malaria and TB reporting (2012)
4. Media Institute of Southern Africa of the Year-electronic best in Water, Sanitation, and Hygiene (2013)
5. Media Institute of Southern Africa of the Year-electronic best ICT (2015)
6. Zodiak Broadcasting Station Journalist of the Year (2012 & 2014).

WORKSHOPS ATTENDED:
 Parliamentary Reporting (UNESCO-2009/ NATIONAL ASSEMBLY-2010)
 Journalist Training on the RTS, S Malaria Vaccine Candidate (UNC Project, MVI PATH, GlaxoSmithKline, 2010)
 Refugees, Human Rights and UNHCR (UNHCR & MISA MALAWI-2010)
 HIV & AIDS Communication Skills (Business Coalition Against HIV& AIDS-2010)
 ‘NUMBERS IN THE NEWSROOM’ (Population Reference Bureau-2011)
 Child Rights Reporting (Media Council of Malawi & UNICEF-2011)
 Broadcasting Ethics and Conflict Reporting Skills (Malawi Institute of Journalism and Malawi Communication Regulatory Authority-2012)
 Farmer Program e-Course (Farm Radio International (2012)
 Budget Analysis for the Water Sector(WaterAid Malawi 2013)
 Training in Innovative Business for Impact with the World Bank (2014)
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